What We Do
All membership organizations have struggled with it. Annual dues get paid. But when it comes time to participate in a grassroots mobilization, only a small percentage of the membership base responds.
Clearly, it’s not lack of support at the root of this disparity. In most cases, members intend to participate. But then life gets in the way.
NextWave helps fit grassroots activity into members’ busy schedules. As a result, we see participation rates rise 100%, sometimes 300% or more, over traditional mobilization efforts.
Here’s what sets a NextWave activation apart:
- Personal Contact
Telephone contact from articulate, well educated GO Team Members provides a personalized introduction to the issue, with the chance to ask questions and request further information.
- Advocacy Facilitation
Once a member expresses support—and most do—we make it easy to get involved. LegiScribe is among the NextWave services designed to streamline the grassroots process and empower members to express their views to public officials.
A call from the same GO Team Member who initiated contact serves as a reminder to follow through with the grassroots action, and documents activity for the campaign record.
- High-Impact Participation Options
Once advocates get involved, many will express a desire to do so again—and at a higher level. NextWave works with clients to build in additional grassroots opportunities, and we flag enthusiastic individuals in the database to serve as “go to” advocates in future efforts.
If you want to get more than financial support from your members. If you want to engage them actively in the issues. NextWave is the answer.
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